Workflow automation with Make, n8n and Zapier

Make, n8n and Zapier allow you to connect your applications and automate data transfers between them, without the need for complex development. A Typeform lead automatically triggers a new contact to be created in HubSpot, a welcome email from Mailchimp and a Slack notification. All in a matter of minutes. Evolurise is proficient in all three platforms and designs robust workflows for French and international SMEs.

Make vs n8n vs Zapier: which tool to choose

Our recommendation: Make is best for most SMEs (good balance between power and affordability); n8n is for businesses that want to host their own data or require complex logic; Zapier is for start-ups that already have an account and simple workflows.

Examples of automated workflows that have been implemented

CRM Workflow → Email → Slack

When a prospect is upgraded from «Prospect» to «Client» in HubSpot → a Notion project is automatically created + a personalised welcome email is sent + a Slack notification is sent to the sales team + the initial invoice is created in Pennylane. Time saved: 45 minutes per new client.

WooCommerce e-commerce workflow

New WooCommerce order → real-time stock update in Airtable → creation of Colissimo delivery note → customised transactional email to customer → Slack notification to the logistics team → update to the Google Sheets dashboard.

Form → Qualification → Outreach workflow

New Typeform form submission → contact data enrichment via Clearbit → automatic scoring → if score > threshold: automatic personalised email sequence → if score < threshold: "nurturing" tag in Mailchimp.

FAQ, Workflow automation

How much does it cost to set up an automated workflow?

A simple workflow (3 to 5 steps, 2 to 3 applications): €800 to €1,500. A complex workflow (10+ steps, conditional logic, data transformations): €3,000 to €8,000. Platform subscription fees (Make, n8n cloud) are charged separately: €9 to €49 per month, depending on usage.

Will my workflows continue to work if an application changes its API?

Yes. We offer an application maintenance contract that covers API updates and bug fixes. We monitor your workflows and alert you to any errors before you even realise they’ve occurred.

Can I create my own workflows after the training course?

Yes. We provide hands-on training (2 to 4 hours) on the tool you have chosen for your team. You can then create and edit your own workflows. We remain available to provide support.

Does my data pass through servers located abroad?

With Make, data can be processed on European servers (EU region option). With self-hosted n8n, it never leaves your infrastructure. For sensitive data (personal and financial data), we recommend on-premise n8n for maximum GDPR compliance.

What is the difference between Make and bespoke development?

Make is 3 to 5 times quicker to deploy and 60 % cheaper than a bespoke development for standard use cases. It is ideal for integrating existing applications. A bespoke development is required for highly specific business logic or performance-critical scenarios. We’ll give you honest advice based on your specific situation.

See also : AI automation, AI agents, e-commerce automation